Sitel Academy Talent Development Program wins PMAP People Program of the Year Award

Photo caption: Sitel receives PMAP’s People Program of the Year Award – NCR level, for its Sitel Academy Program – a free call center training course offered to aspiring contact center job applicants across the country.  Shown receiving the award at the recent PMAP event are (L-R):  Perry Badilla, Sitel Academy manager; Tracy Molina, VP of Recruitment; Haidee Enriquez, GM – Countryside Operations; Jamie Blocker, Senior Director, Learning & Development; and, Drew Fernandez, Chief Human Resources Officer – APAC. 

The People Management Association of the Philippines (PMAP) awarded Sitel Academy with the People Program of the Year Award in Talent Development – NCR Level. The award recognizes people programs that are pioneering, far-reaching, and exhibit corporate social responsibility for Filipinos in marginalized sectors in Metro Manila and the rural countryside

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Sitel Academy stood out for offering free contact center skills training to students, jobseekers, and even persons with disabilities in Metro Manila and in the countryside. The program provides participants with hybrid technical and communications courses, enhancing and expanding their customer care skills and creating unique job opportunities for the next generation of BPO professionals.

“We are deeply honored to be recognized for our commitment in providing an inclusive and learning-focused environment for our people while investing in the growing BPO industry in the

Philippines,” stated Craig Reines, Sitel Chief Operating Officer APAC. “We strive to consistently improve the quality of people entering the contact center industry.  We also noticed that Sitel Academy graduates tend to stay longer with the company, compared with those who did not go through the Academy.  We view this as a good indicator of engagement and employee loyalty.”

Since 2012, Sitel Academy has graduated over 20,000 trainees across the country. The Academy has also partnered with 150 universities throughout the country and several government organizations such as the Department of Labor and Employment (DOLE) and the Commission on Higher Education (CHED).