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| From L-R: Cindy Burdette-STORM Head of Sales and Growth, Peter Cauton- STORM Founder and CEO, Kellda Centeno- STORM COO |
Leading benefits technology firm STORM Technologies will
represent the Philippines in the Startup World Cup 2018 after winning in a
regional competition at Slingshot ASEAN: Startup and Innovation Summit. The
event was organized by the Department of Trade and Industry.
Startup World Cup is a global conference and competition
that convenes top venture capitalists, entrepreneurs, and world-class tech
CEOs. Organized by Fenox Venture Capital, the global competition will be held
in May 2018 in San Francisco, California. STORM will go up against more than 20
other startups worldwide for a chance to win an investment worth USD 1 million.
“We are proud to represent the Philippines in the
international arena. Our country’s competitive startup ecosystem exhibits
strong potential, attracting foreign investors,” says Cindy Burdette, STORM
Head of Sales and Growth. “This victory also allows us to showcase our mission
to the world—to nurture happier and more productive employees via innovative
benefits solutions.”
STORM competed with 10 other local startups from industries
such as financial technology and healthcare. In their pitch, the firm
highlighted how technology can be used to create more innovative solutions in
the workplace, particularly toward employee benefits delivery and utilization.
STORM helps organizations provide competitive benefits and
incentives strategies through its patented platforms. STORM Flex allows
employees to convert traditional benefits into points, which they can use to
buy items in the firm’s exclusive and curated online marketplace. This allows
employees to trade in underutilized company benefits for something more
relevant, depending on what they want or need. On the other hand, STORM Kudos
lets companies reward and recognize their employees with points, which they can
also use in STORM’s marketplace.
“This recognition represents the hard work of all STORMers.
As a Christ-centered firm, we lift up this blessing to God. We are extremely
excited to compete and represent the country in Silicon Valley next year,” says
Burdette.
The HR tech firm now serves over 100,000 employees from top
companies across diverse industries, including business process outsourcing,
insurance, consumer goods and manufacturing. In 2014, STORM received its first
round of funding when Xurpas Inc. (PSE:X), the largest publicly-listed consumer
technology company in Southeast Asia, invested USD 4.5 million in the firm.
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