The Filipinos’ favorite: A look at the Chicken Inasal
Filipinos have included the chicken inasal among the
well-loved classic Pinoy dishes like adobo, sinigang, and kare-kare. And
whenever they have a craving for really satisfying chicken inasal meal, they
already know where to go, Mang Inasal.
Clearly a contribution of Visayan cuisine, the chicken
inasal has become a Pinoy staple because of its authentic flavor that has
captured the taste even of Filipinos from other regions.
To appreciate more of everyone’s favorite food, here are
five juicy facts about the chicken inasal:
Inasal means “chargrilled”
“Inasal” is the Ilonggo term for “chargrilled” or “roasted
meat.” The secret to its flavorful taste lies both in the marinade and in the
roasting process.
Mang Inasal has formulated a special marinade that it uses
in preparing its flagship product. Also, as a commercial establishment, Mang
Inasal has continually improved on the grilling system and procedure to ensure
the consistently high quality of grilled chicken goodness that the outlet has
been offering.
And to further delight chicken inasal fans, Mang Inasal is
proud to offer the “2-in-1 sa Laki, Nuot-sa-Ihaw-Sarap” quarter chicken.
Chicken inasal was born in a Bacolod street
The chicken inasal’s humble beginnings can be traced to a
small street in Bacolod known as Cuadra wherea series of small chicken inasal
stalls is owned by the Velez sisters. The siblings are considered the pioneers
in mainstreaming inasal na manok, making entrepreneurs interested in offering
their own chicken inasal with a twist.
The founders of Mang Inasal built on the undeniable appeal
of this Filipino cuisine, establishing its first branch in Iloilo. Through the
years, Mang Inasal has successfully brought its own take on the Pinoy grilled
chicken in fast-food style.
Truly Filipino dining experience
Mang Inasal is one of the local fast-food chains that
offers best-tasting Pinoy food by having a concept and ambiance that is truly
Filipino. This is one of the reasons why its food is served on wares that carry
the banana leaf motif to conjure the Pinoy’s use of banana leaf in serving and
cooking food. Even the store’s ambience carries the homey, grillery that has
been the trademark of Mang Inasal.
Best with chicken oil and unli rice
Chicken inasal is best eaten with chicken oil over plain or
garlic rice. At Mang Inasal stores, the chicken oil forms part of the
condiments trio -- together with soy sauce and vinegar – that allow customers
to savor the meal at its most flavorful.
Also, further reinforcing the Filipino diners’ preference
for rice, Mang Inasal has been offering unlimited rice with all its paborito
meals.
It is the fun experience of mixing the condiments, and
being able to fully satisfy their hunger pangs via unli rice, that have
endeared Mang Inasal to a number of Pinoy food enthusiasts.
Mang Inasal’s chicken milestones
Mang Inasal prides itself with its specially-marinated
grilled chicken that offers “nuot sa ihaw sarap.” Among its offerings of
Filipino food products, their Chicken Inasal contributes a big chunk to the
brand’s total sales. This is the reason why Mang Inasal’s Chicken Inasal is the
number one Pinoy grilled chicken brand based on studies made on this
segment.
With its promise of serving great food and bringing the joy
of eating to Filipinos, Mang Inasal continues to improve its product quality
and portfolio to win the hearts of everyone.
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