How to make a viral video featuring Anne Curtis and the
Jollibee Burger Steak
The quirkiest ad yet features Anne and a creative team as
they take a crack at breaking the internet with the doble-linamnam ulam,
Jollibee Burger Steak
Jollibee is on a serious roll this 2017 when it comes to
relatable, entertaining and out-of-the-box TV and online commercials. The
latest features actress-host-entrepreneur Anne Curtis and her beloved Jollibee
Burger Steak, and this new video brings us a unique production with one of the
country’s most beautiful and recognizable faces.
Making a video entails a much longer process that viewers
do not often see. This new Jollibee ad, for example, is a product of
collaboration between Jollibee and a creative team. They began working with the
challenge of creating a potentially viral video, which then led to a brainstorming
session to come up with fresh ideas worthy of the country’s number one
fast-food brand.
In a recently released online video, we are treated to
the wacky behind-the-scenes footage of this new Anne Curtis video. Three
creative professionals brainstorm about fun and catchy ways to advertise the
Jollibee Burger Steak, cunningly bringing together Pinoy pop culture
references, Anne Curtis’ quirky self and the karaoke staple “Loving You” by
1970’s soul diva Minnie Ripperton.
Log on to Facebook and watch the hilarious clip in
Jollibee Philippines’ official page:
https://web.facebook.com/JollibeePhilippines/videos/1606473379398882/
Just like Anne, you can fall in love with every bite of
the Burger Steak. The perfect ulam to a steaming serving of white rice, the
Burger Steak offers the rich, doble-linamnam goodness of a 100% beef patty and
flavor-packed mushroom gravy.
Head over to the nearest Jollibee branch today and enjoy
your very own Burger Steak, available for dine-in, take-out, delivery and
drive-thru transactions. Prices start at P50.00*. For more information on
Jollibee’s latest products and promotions, like Jollibee Philippines on
Facebook (facebook.com/JollibeePhilippines) and follow @Jollibee on Twitter and
Instagram.
*Prices may vary across different locations.
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