Shoppers were in for more sweet surprises as top singers,
Radha, Bituin Escalante and Frenchie Dy belted out a series of entertaining
songs. The singers were later joined by Ramonne Rodriguez of The Voice and
Annastacia Penny of SM Little Stars for an #AweSM performance of SM’s “We’ve
Got It All” jingle.
1. National
University (NU) PEP squad
|
2. (L-R) SM Woman’s Radha, Bituin Escalante
and Frenchie Dy
|
The
Voice’s Ramonne Rodriguez and SM Little Star’s Annastacia Penny |
SM Supermalls COO Steven Tan, SVP for marketing Jonjon San
Agustin and SM Megamall AVP for operations Christian Mathay welcomed everyone
to the event. Mathay said, “Our #AweSM 60th anniversary celebration officially
begins with an #AweSM ‘Sweet 60’ weekend party in all 70 SM malls nationwide.
Expect a lot of fun and exciting surprises coming your way during our weekend
activities happening from May to October, and watch out for #AweSM deals from
food to fashion and other finds.”
As one of the highlights of the event, SM also held a giant
logo projection mapping show at SM Megamall’s facade along EDSA.
The #AweSM “Sweet 60” weekend party featured interactive
play experience, where shoppers immersed themselves in a fantastic wonderland
of colors and desserts. In partnership with Boysen, Fruits In Ice Cream, The
Dessert Museum, and The Lost Bread, SM Megamall’s #AweSM Weekend Party was an
Instagram wonderland where everyone splurged on dessert treats and freebies, and
snapped photos at the different activity stations.
For more information about #AweSM 60 years, visit SM
Supermalls Facebook page or check out www.smsupermalls.com.
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