Thursday, April 26, 2018

Get Hair Stronger Than The Sun This Summer




Be summer-strong with the new limited edition Pantene UV Rescue



Summer is the perfect time to enjoy the country’s beautiful beaches, snorkel in its inviting waters, or go for a dive into a deep blue pool. It is also a great time to enjoy fun activities under the blazing sun, whether it is for outdoor water activities, weekend hikes, biking around or just relaxing sunbathing.


Unfortunately, despite all the fun that the season brings, it can spell trouble for your hair. The intense heat from the sun can damages your hair, leaving it brittle and dry. The heat from the sun during summer season comes to its peak, with the Solar UV index regularly rising above average, especially in a tropical country like the Philippines. UV rays dehydrate the hair and break down its essential protein. If you go swimming, salt in beach waters as well as chlorine in swimming pools can cause further damage on your hair. We protect our skin from the UV, yet usually not our hair despite it being 3x more vulnerable to sun damage. 


The NEW Limited Edition Pantene UV Rescue Shampoo and 3 Minute Miracle conditioner is your best partner to keep your Summer Strong with Hair Stronger Than The Sun! They can protect your hair from the sun, chlorine from swimming pool, and salt from beach water—elements that can severely damage your hair especially during the hottest season of the year. It also comes in a new and sunny packaging design inspired by the song, “Itsy Bitsy Teenie Weenie Yellow Polka Dot Bikini.” You can keep your hair healthy and strong this summer with a shampoo and conditioner that is just as trendy as you!

The NEW Limited Edition Pantene UV Rescue Shampoo and 3 Minute Miracle  Media Launch



Unveiling of the new limited edition Pantene UV Summer Rescue Shampoo and 3 Minute Miracle with the ambassadors of Pantene Philippines.

L-R: Say Tioco, Alodia Gosiengfiao, Joyce Pring, Gabbi Garcia, Jasmine Curtis Smith, Anna Cay and Dennise Lazaro







How does Pantene UV Rescue work on your hair?



To address these summer hair aggressors, Pantene UV Rescue offers a three-phased approach to prepare your hair BEFORE contact with sun and heat stressors, shield damage DURING contact, and then repair, replenish and rehydrate hair AFTER sun exposure and contact with salt or chlorinated water.



Pantene UV Rescue shampoo with its Pro-V formula gives hair protection from root to tip. It provides optimum care that goes deep within the core of your hair, giving it the antioxidants and the hydration it needs for each strand to be strong. It is perfect with the Pantene UV Rescue 3 Minute Miracle conditioner that can repair 3 months’ worth of hair damage and infused with the power of an ampoule that can add further hydration to your hair and instantly boost its smoothness and shine. Pantene UV Rescue 3 Minute Miracle gives your hair deeper long-lasting moisture that is lightweight and without the greasy feel you hate. We recommend to use Pantene UV Rescue 3 Minute Miracle before swimming and after. Before swim application creates a layer of protection before the hair gets in contact with salt water or chlorine, keeping hair moisturized and smooth contrary to the sticky, dry and damaged feel we get after a long day of swimming under the sun. Then of course, after swim use provides deep moisture and repair.



Enjoy the sun and the sea without worrying about hair damage. Lazada is having their annual Birthday Sale from April 25 to 27, so make sure you visit  http://lazada.com.ph/pantene  and find exciting promos that will make you #BeSummerStrong today!



Purchase Pantene UV Rescue shampoo in 12ml for 5 PHP, and 170ml, 340ml and 480ml for 115 PHP, 206 PHP and 285 PHP at lazada.com.ph/pantene.



Purchase Pantene UV Rescue 3 Minute Miracle Conditioner in 9ml for 5 PHP, and 180ml and 340ml for 159 PHP, and 259 PHP at lazada.com.ph/pantene.





 For more information about Pantene UV Rescue, visit www.pantene.com.ph and follow Pantene Philippines (@panteneph) on Facebook, Twitter and Instagram.


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