Personal grooming and hygiene p|ays a big part in every Filipino-stemming from a fixation of always feeling clean and looking good. This is even reflected in the growing personal and skin care industry and In the progressing need for higher efficacy cleansing products among Filipinos and Filipinas alike.
In the market today, there are several effective cleansing products. But the majority contains high amounts of alcohol which is not good for the skin. Alcohol makes the skin rough and dry. it leaves a stinging feel after use and skin gets easily irritated over time, making it the least ideal way to cleanse and care for the facial skin.
NIVEA-the World’s No. 1 Skin Care Expert and leading brand in several key categories in the Philippines such as Body Lotions, Creme, Deodorants, Sun Care and Men’s Care, finally brings its skin care expertise to the Face Category.